2x10
Two decades of building ventures, influencing people and driving change. That’s what summarizes my career until now.
The next decade is all about leadership. It's about leading myself and inspiring others, with one clear objective: nurturing the growth of people to drive impact and fuel businesses.
Metamate
I joined Facebook way before the shift to mobile. We were selling desktop ads when people logged out of their browsers. We didn't monetize Instagram yet, hadn't acquired WhatsApp, and were definitely not talking about the Metaverse. By the time I left, I was longer at the company than 99% of my colleagues.
It was a decade of transformation. Seeing the company becoming a global behemoth, helping partners embracing digital opportunities along the way, and transforming into the leader I have become.
-
Inspired and energized by working as a freelancer for many brands, I created an agency focusing on brand differentiation through consumer experiences and digital innovation.
-
I fell in love with the world of media and advertising throughout my first decade of working. A few years spent working in radio, television and OOH helped me understand the traditional side of business before transitioning to the digital world.
-
My first real job after college was as 'Chief Fun Officer' for an Ibiza hotel. Keeping guests engaged around the clock and speaking five languages. I now realize that these were the formative years of learning how to care for others and laying the groundwork for a global career.